應屆畢業(yè)生
學歷不限
最近更新
665人關注
職位描述
該職位還未進行加V認證，請仔細了解后再進行投遞！
Responsibilities
？ Develop traffic plan to ensure EC traffic and sales target completion
？ Collaborate with our media partner for EC paid media planning and buying by a strong and agile media matric planning and continuous optimization
？ Monitor traffic dashboard and highlight critical metrics and relevant action required to accelerate EC business
？ Analyze and identify trends across online consumer journey, providing insights and recommendation to drive earned traffic and sales
？ Plan and deliver EC big campaigns and monthly thematic activation to drive both sales and brand penetration
？ Drive platform initiated big campaigns/projects such as category captain, category day
？ Implement monthly thematic activation with brand team
？ ISV project support: co-work with ISV to analyze AIPL consumer journey to support business development
Requirements
1. Understand both paid, owned and earned traffic in EC environment, proven track record of performance media planning
2. Experience in media agency or FMCG/Home electronics industry experience is a plus
3. Creative thinking and data driven mindset
4. 4 years working experience
？ Develop traffic plan to ensure EC traffic and sales target completion
？ Collaborate with our media partner for EC paid media planning and buying by a strong and agile media matric planning and continuous optimization
？ Monitor traffic dashboard and highlight critical metrics and relevant action required to accelerate EC business
？ Analyze and identify trends across online consumer journey, providing insights and recommendation to drive earned traffic and sales
？ Plan and deliver EC big campaigns and monthly thematic activation to drive both sales and brand penetration
？ Drive platform initiated big campaigns/projects such as category captain, category day
？ Implement monthly thematic activation with brand team
？ ISV project support: co-work with ISV to analyze AIPL consumer journey to support business development
Requirements
1. Understand both paid, owned and earned traffic in EC environment, proven track record of performance media planning
2. Experience in media agency or FMCG/Home electronics industry experience is a plus
3. Creative thinking and data driven mindset
4. 4 years working experience
注：聯(lián)系我時，請說是在武清人才網上看到的。
工作地點
地址：上海長寧區(qū)臨新路66號
查看地圖
求職提示：用人單位發(fā)布虛假招聘信息，或以任何名義向求職者收取財物（如體檢費、置裝費、押金、服裝費、培訓費、身份證、畢業(yè)證等），均涉嫌違法，請求職者務必提高警惕。
職位發(fā)布者
KayHR
聯(lián)合利華服務(合肥)有限公司上海分公司
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快速消費品
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200-499人
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私營·民營企業(yè)
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長寧區(qū)福泉北路33號1幢2樓
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