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Position Summary: 負(fù)責(zé)市場部的數(shù)字營銷活動，配合總部及本地市場部團(tuán)隊(duì)完成各類推廣營銷工作及其它項(xiàng)目的優(yōu)化工作。 Be responsible for the digital marketing activities of the marketing department, and cooperate with the global and local marketing team to complete various promotion and marketing work and the optimization of other projects. Duties and Responsibilities: 1. 與公司銷售、客服等部門緊密合作，參與并制定年度 Campaign 戰(zhàn)略和計(jì)劃，執(zhí)行并跟蹤相關(guān)營銷活動； Work closely with the sales, customer service and other departments of Busch China to participate in and develop annual campaign strategies and plans, implement and track relevant marketing activities; 2. 結(jié)合營銷計(jì)劃，管理和優(yōu)化現(xiàn)有數(shù)字營銷平臺，挖掘新的數(shù)字營銷方式，提高品牌可見度和參與度； Combine with marketing plans, manage and optimize existing digital marketing platforms and explore new digital marketing methods to improve the brand visibility and participation; 3. 負(fù)責(zé)公司網(wǎng)站的 SEO 站內(nèi)優(yōu)化及網(wǎng)站關(guān)鍵詞排名優(yōu)化，提升網(wǎng)站的流量； Be responsible for internal SEO optimization and keyword ranking optimization of the website of Busch China to increase the website traffic; 4. 協(xié)助組織與執(zhí)行線上及線下的市場活動，包括在線研討會、高峰論壇、網(wǎng)絡(luò)維權(quán)等； Assist to organize and carry out the online and offline marketing activities, including webinars, seminars, online rights protection, etc; 5. 上級安排的其它相關(guān)工作。 Other related work assigned by the superior. Knowledge, Skills and Abilities: 1. 具有創(chuàng)新的思維、較強(qiáng)的創(chuàng)造力和細(xì)節(jié)執(zhí)行的把控能力； Innovative thinking, strong creativity and control ability of detail execution; 2. 具備較強(qiáng)的數(shù)據(jù)監(jiān)控及分析能力，能夠依據(jù)分析結(jié)果制定有效的營銷推廣方案； Strong data monitoring and analysis ability, and formulate effective marketing promotion plans based on the analysis results; 3. 優(yōu)秀的語言表達(dá)、溝通、項(xiàng)目統(tǒng)籌和監(jiān)管能力，注重團(tuán)隊(duì)協(xié)作精神； Excellent language expression, communication, project planning and supervision ability, and pay attention to teamwork spirit; 4. 熱愛探索新鮮事物，對當(dāng)下熱點(diǎn)敏感度高； Love to explore new things and be highly sensitive to current hot spots; 5. 了解搜索引擎的排名機(jī)制、索引機(jī)制及其相關(guān)指標(biāo)，了解市場上相關(guān)數(shù)字營銷平臺的核心優(yōu)勢極其運(yùn)行機(jī)制； Understand the ranking mechanism, indexing mechanism, and related indicators of search engines, and understand the core advantages and operational mechanisms of relevant digital marketing platforms in the market; 6. 良好的計(jì)算機(jī)技能，熟練使用多款設(shè)計(jì)軟件者優(yōu)先（InDesign, Photoshop, Adobe Illustrator 等）； Good computer skills, proficient in using multiple design software is preferred (InDesign, Photoshop, Adobe Illustrator, etc.); 7. 較好的審美能力，較強(qiáng)的寫作文字功底。 Good aesthetic ability and strong writing skills. Qualifications, Training, and Experience: 1. 大學(xué)本科及以上學(xué)歷，市場營銷等相關(guān)專業(yè)優(yōu)先； Bachelor degree or above, major in marketing and other related majors is preferred; 2. 英語聽說讀寫熟練； Proficient in English listening, speaking, reading and writing; 3. 三年及以上相關(guān)工作經(jīng)驗(yàn)。 At least three years of relevant working experience.